Knowledge Hub
Feedforce members deliver the latest knowledge and information related to digital marketing and development.
Vietnam’s 2025 Legal Overhaul: What E-Commerce & Advertising Businesses Must Know

Vietnam’s 2025 digital reforms are transforming e-commerce and advertising with stricter rules on influencers, livestream selling, and cross-border trade. Businesses must act now to stay compliant, build trust, and stay competitive in this rapidly evolving digital landscape.

Be Everywhere, Sell More: Why Multi-Platform Brands Win in E-commerce

Vietnam’s e-commerce market is booming—and so is the competition. To thrive, businesses must build brand awareness across platforms like social media, search, email, and paid ads. Learn why this strategy matters and how to implement it for long-term growth.

Sustainable E-Commerce in Vietnam: Going Green to Win Conscious Consumers

Vietnam’s e-commerce sector is growing fast, but so are its environmental challenges. With 84% of consumers willing to pay more for sustainable products, brands embracing green practices in packaging, logistics, and marketing gain a competitive edge and customer trust.

The New Way to Shop: How Video Commerce Transforms Customer Experience?

Video commerce blends shopping with entertainment, turning videos and livestreams into powerful sales tools. In markets like Vietnam, it’s reshaping how consumers discover, trust, and buy—driven by mobile use, influencer content, and real-time interaction.

Why Are Small Sellers Leaving Shopee? What They Can Do To Survive?

Shopee remains Vietnam’s top e-commerce platform, but rising fees, intense competition, and stricter policies have led to a sharp drop in active sellers. Learn why small businesses are leaving—and how they can adapt to stay competitive in the changing digital market.

Why Your E-Commerce Product Page Is Killing Conversions (And How to Fix It)

The product detail page is where buying decisions are made or lost. Many brands overlook its importance, leading to missed conversions. Learn how to fix common PDP mistakes, build trust, and create seamless, mobile-friendly experiences that drive sales.

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