CPAS ads, specific to Southeast Asia, use behavioral data from e-commerce platforms like Shopee, Lazada, and Tiki to target ads on Facebook and Google. This guide explains how to get started with Shopee CPAS ads, noting that it may take 2-3 weeks from preparation to actual ad serving.

Shopee, holding 63% of Vietnam’s e-commerce market, offers Shopee Ads as a key business growth tool. This article explains the three types—Search, Discovery, and Boost Ads—and their strategic use. Mastering these ads boosts customer acquisition, brand awareness, and revenue growth.

E-commerce revenue in Vietnam is growing steadily, but so is competition. This article offers 6 tips to boost sales on Shopee, the top platform in Vietnam. Use these strategies to seize business opportunities and thrive in the competitive e-commerce market!