Many foreign brands enter Vietnam with strong intentions but stumble by misapplying global strategies. From ignoring local buying habits to vague KPIs, this article reveals 10 common mistakes—and how to avoid them for smarter, faster growth in Vietnam.

Explore how Vietnam’s digital ad scene evolved in 2024! From video commerce growth to tackling ad fraud and embracing AI, discover key trends and actionable strategies. Get insights from Feedforce Vietnam to gear up your business for success in 2025 and navigate this dynamic market with confidence!

If you are operating Shopee in Vietnam and would like to consider upgrading to a higher plan, Shopee Mall, but the information source is in Vietnamese, it is difficult to do research. Therefore, we will explain the requirements to join Shopee Mall and the advantages and disadvantages of Shopee Mall!

CPAS ads, specific to Southeast Asia, use behavioral data from e-commerce platforms like Shopee, Lazada, and Tiki to target ads on Facebook and Google. This guide explains how to get started with Shopee CPAS ads, noting that it may take 2-3 weeks from preparation to actual ad serving.

Discover Southeast Asia's thriving e-commerce boom! Uncover insights on population trends, major players Shopee & Lazada, and the region's remarkable growth potential.

We often hear from companies who want to expand their business into Vietnam through EC and digital marketing that they do not know where to start. In this article, we introduce seven steps to efficiently start and optimize your e-commerce sales, based on our experience in supporting such companies!