This overview compares Vietnam’s major B2B media platforms in 2025—from Meta and Google to Zalo, LinkedIn, and leading news publishers. It highlights differences in audience scale, targeting precision, lead potential, CPC trends, and measurement accuracy to support smarter media planning decisions.

Vietnam’s digital market in 2025 marked a clear turning point as e-commerce platforms consolidated, AI-driven advertising became the norm, and agency roles shifted upstream. This article reviews what changed, what accelerated, and how brands can adapt strategically heading into 2026.

Feedforce Vietnam held a hands-on digital marketing training in Thai Nguyen under the KOICA ODA Project to help local cooperatives and small enterprises promote agricultural products online. Participants learned social media setup, market research, content planning, and running small ad campaigns.

Many foreign brands enter Vietnam with strong intentions but stumble by misapplying global strategies. From ignoring local buying habits to vague KPIs, this article reveals 10 common mistakes—and how to avoid them for smarter, faster growth in Vietnam.

Explore how Vietnam’s digital ad scene evolved in 2024! From video commerce growth to tackling ad fraud and embracing AI, discover key trends and actionable strategies. Get insights from Feedforce Vietnam to gear up your business for success in 2025 and navigate this dynamic market with confidence!

If you are operating Shopee in Vietnam and would like to consider upgrading to a higher plan, Shopee Mall, but the information source is in Vietnamese, it is difficult to do research. Therefore, we will explain the requirements to join Shopee Mall and the advantages and disadvantages of Shopee Mall!