Hanoi, Vietnam – April 16–18, 2026 – Beautycare Expo Vietnam 2026 officially returns to the International Center of Exhibition (ICE Hanoi), reaffirming its position as the leading beauty trade show in Northern Vietnam. This year’s edition will bring together over 300 international exhibitors from more than 10 countries and regions, showcasing 5,000+ innovative products and solutions across a 5,000m² exhibition area. The show is expected to welcome over 5,000 high-quality trade visitors, offering a golden opportunity for businesses to access the Northern beauty market—known for its refined aesthetic taste and growing demand for premium products.
Beautycare Expo Vietnam offers a comprehensive showcase of the beauty industry — from products to technologies and services.
Northern Market: A Lucrative Frontier for Industry Pioneers
The beauty and cosmetics market in Northern Vietnam is thriving, accounting for 35% of the national market share and reaching an estimated USD 1.2 billion in 2025, with an annual growth rate of 12% (Euromonitor). Growing interest in natural, science-based, and eco-conscious beauty solutions presents a golden gateway for both local and international brands to capture the market early. Recent government policies encouraging reputable distributors and manufacturers have also created an ideal environment for industry expansion.
Strengthening Brand Presence and Market Reputation
As competition intensifies, maintaining visibility is crucial. Consistent participation in trade platforms like Beautycare Expo Hanoi enhances brand awareness, reinforces credibility, and helps businesses stand out in a market that welcomes new entrants every year.
Maximizing Trade Efficiency and Expanding Distribution Channels
Designed as a comprehensive B2B platform, Beautycare Expo Vietnam 2026 aims to maximize connection efficiency for both exhibitors and buyers. Through the exclusive 1-on-1 Buyer Program, the exhibition will host hundreds of direct meetings between companies and key partners including distributors, salon & spa owners, retailers, and investors. Its mission is to help brands connect with qualified buyers, expand distribution networks, and establish long-term partnerships—especially within Hanoi and neighboring provinces.
Visitors enjoy hands-on beauty experiences at the exhibition.
Comprehensive Industry Coverage and Professional Learning
The exhibition covers the entire beauty value chain, including:
Cosmetics, derma-cosmetics, and personal care
Hair & nail products
Aesthetic equipment, spa & clinic technology, and wellness solutions
Beyond a marketplace, the event offers hands-on learning and experience, featuring:
Product Demonstrations: Explore the latest beauty innovations and technologies.
Industry Workshops: Focused discussions on market trends and key challenges.
Professional Competitions: Showcasing talent within the salon, spa, nail, and hair community.
A variety of activities, seminars, and professional competitions create a dynamic space for networking and sharing beauty knowledge.
Trusted by Industry Leaders
“Beautycare Expo Vietnam offers us the chance to connect deeply with the market, expand our customer network, and spread our brand values to the professional beauty community.” — Ms. Nguyen Hong Anh, CEO, Bitmoji Vietnam
“The diversity and quality of visitors this year exceeded expectations. This is the place to build truly meaningful business relationships.” — Ms. Trinh Thi Hong Nhat, Manager, Sakura Beauty
“I travelled from Ho Chi Minh City to Hanoi to attend Beautycare Expo Vietnam and was genuinely impressed by the magnificent scale and the professionalism of the organizers. This is the ideal place to source quality products that offer the best value for Vietnamese consumers.” — Ms. Hoang Yen, Chairwoman
The Unmissable Beauty Event in Northern Vietnam
With its impressive scale, professional atmosphere, and high-quality visitor profile, Beautycare Expo Vietnam 2026 is more than a trade show—it’s the central hub shaping the future of the beauty industry in Northern Vietnam, unlocking access to a rapidly growing market and fostering international cooperation.
Media Partnership with Feedforce Vietnam
Beautycare Expo Vietnam 2026 is proud to collaborate with Feedforce Vietnam as a media partner, aiming to amplify event visibility among the business community and beauty industry professionals. This partnership strengthens networking activities, expands business opportunities, and enhances brand value for all participating stakeholders.
Beautycare Expo Vietnam is organized by Informa Markets Vietnam, the leading B2B exhibition organizer in Vietnam.
Informa Markets connects international businesses with the Vietnamese and regional beauty industries through its portfolio of trusted events, including Vietbeauty & Cosmobeauté Vietnam and Beautycare Plus.
Register today to secure your spot at Beautycare Expo Vietnam 2026—the must-attend beauty trade show connecting your brand with Northern Vietnam’s most dynamic market.
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